Consumer's demand for food safety is the core appeal for catering, and inadequate supervision on kitchen environment and employees' operation can easily cause food safety problems.

No basis information for store site selection；Hard for stores to attract customer flow；Low members registration conversion rate.

Hard to supervise sanitation, influencing brand reputation；High store check cost/low efficiency；Irregular operation in kitchen；Hard to supervise store assistant behaviors, influencing customers' experience；Hard to control fire-fighting safety；Hard to manage store assistant attendance.

Unable to confirm effects after advertise marketing；Nowhere to start to search for reasons of poor store performance.